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Bitter Neumann: "This is how we get new customers in our stores."

June 15, 2018
We live in a click to brick economy. Even in places like Sheboygan and Manitowoc, Wisconsin, which are good ol' midwestern towns," explains Jackie Stenson, "people are starting their searches online... Read More

Kansas Furniture Store: "With digital marketing, we get more bang for our buck."

June 15, 2018
Local residents know all about The Furniture Store of Kansas. With a big television budget, there's no lack of awareness among customers of the store's owner who's featured in every spot, as well as... Read More

How One Dental Practice Attributed 39 Percent of New Patients to Netsertive’s Marketing Technology

June 15, 2018
Duffy & Kwiatt Dental Associates has been a staple of the Vernon Hills, IL, community for more than 40 years, offering state-of-the-art, patient-centered dental care to families in a supportive and... Read More

Why You Should Shift Your Advertising Dollars From TV to YouTube

June 12, 2018
YouTube is reaping the benefits of the viewer migration from live TV to digital video. Just recently, YouTube reported a staggering 1.8 billion logged-in viewers each month, up from 1.5 billion... Read More

Digital Video Vs. TV. Which is best for advertising?

June 12, 2018
Digital video advertising spend is seeing record growth Read More

YouTube Advertising: An Introduction to Targeting

May 31, 2018
Now that we know what it means to advertise on YouTube, let’s look at the different targeting options available to advertisers on YouTube. Read More

Retail Armageddon? How 3 National Retailers are Growing In-Store Sales With Digital

May 24, 2018
While chain store closings continue to send shockwaves across the business world, new Forrester research – "Apocalypse, Schmapocalypse: What's Really Happening in Retail" – finds that a majority of... Read More

How America's Mattress Grew In-Store Sales 11% With New Marketing Technology

May 24, 2018
In part two of our "How to Thrive in the National Retail Evolution" webinar, Forrester's Jay McBain is joined by Stephen Day, Senior Manager of Program Development at Serta Simmons Bedding. Stephen... Read More

Personalization Power: 3 National Retailers Turning Clicks Into Customers Online

May 24, 2018
In part three of our "How to Thrive in the National Retail Evolution" webinar, Tim McLain, Segment Marketing Manager at Netsertive, walks attendees through a trio of national retailer case studies,... Read More

YouTube Advertising Explained

May 23, 2018
With an audience of 1.6 billion users logging in each month, YouTube is the most used internet search platform after Google. But audience size aside, you might be wondering: Why should my business... Read More