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Life as an Intern: Mackenzie Newnam

June 11, 2019
Hey everyone! I'm Mackenzie Newnam, a rising Freshman at the University of Southern California’s Marshall School of Business. I’m not sure what I will major in just yet, but most likely marketing.... Read More

Understanding The Marketing Funnel: Awareness, Consideration, and Decision

June 07, 2019
When you hear the word “marketing,” what’s the first thing that comes to your mind? Confusion? Excitement? Frustration? With so many different definitions to describe marketing and numerous... Read More

How Digital Marketing Works For Your Practice vs. The Older Marketing Tactics You May Be Using

June 05, 2019
As a practice owner, you should know that your current and potential patients are using the Internet to find you and evaluate your practice. Are they able to find you easily? Digital Marketing can be... Read More

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